Mystery Trips is a New Trend
The West Virginia Division of Tourism and some private travel agencies organize mystery trips. It means that customers cannot get a general idea about where they are going and what they are going to experience.
The first goal of it is to offer a sense of adventure and the second is to eliminate the inconvenience of spending too much time in preparing a trip. The social media ads say next to nothing about the destination and suggest only that people wear layered clothes and strong footwear.
This kind of mystery trips has been increasing into their own industry and has become a trend. The reason might be that people's hidden expectation about the trip has been revealed. It is interesting that the names of those companies imply the type of their offering trips, like Pink Bus Mystery Trips, Pack up + Go, and SurpriseMe Trips.
They might go for a trip to enjoy something unknown, which is, they think of as, a real trip. I also assert that one of the reasons why people travel is to be relaxed, so they do not want to suffer from burdens of gathering information and deciding for the destination.
This has become possible since people can check the precedent customers' satisfaction rate on purchase sites and share a new and unique experience through SNS.
These can warrant the minimum satisfaction of a mysterious trip. Due to these developed telecommunication tools and possible anticipation about the trips, this type of travel will continuously grow and become a common travel style in the future.
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https://www.msn.com/en-in/travel/news/why-mystery-trips-are-the-next-big-travel-trend/ar-BBX13i7
