영어회화_기업문화의 중요성 _ 당근 마켓

Rocky's think box_(128)

According to some statistics, 'Danggeun Market' was selected as one of the enterprises which people of the MZ generation prefer to enter. Their socond favorite enterprise is 'Doonamu'. Besides, the rest of companies which they like the most are startup companies. In terms of anthropology, culture is refered to the wholistic way of life. Corporate cultrue is the same. It is the foundation of an organization, something which motivates members of the organization to be united strongly. It can have huge effects on a number of areas, ranging from way of working to way of thinking. In particular, in startups' cases, corporate culture itself is a competitive edge and a driving force behind corporate growth and a barometer for its future vision. In fact, Danggeun Market, which cultivated a new market called 'Hyperlocal', has paved the way for success by designing services, based on 'communication and participation' since the early days of its establishment. In conclusion, many enterprises are trying to create a divese and unique culture, considering the fact that people of the MZ generation have DNAs which are different from those of people of existing generation!

@This article is only a subjective view.

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