Salim Capitalism

1. The Global Crisis ― Why Transition Is Urgent

Humanity is facing three major crises at the same time:

Climate Crisis: Since the Industrial Revolution, the global temperature has risen by 1.1℃, with droughts, floods, and heat waves becoming routine.

Inequality: The richest 1% emit more carbon than the poorest 50% combined.

Social Breakdown: Communities are collapsing, younger generations feel hopeless, and global instability is deepening.

The root of these crises lies in the logic of endless desire that has driven capitalism. This is what we call Human Logic.

2. The Overdrive of Human Logic ― The Trap of Endless Desire

Modern capitalism was built on the assumption that “humans endlessly want more.”

Advertising and marketing constantly fuel desire.

Credit and finance encourage people to spend their future incomes today.

Corporations pursue growth at all costs, externalizing environmental and social damage.

The results are clear:

Climate Crisis: Overuse of fossil fuels and soaring greenhouse gases.

Inequality: Wealth and power concentrated in the hands of a few, while the many bear the costs.

Social Fatigue: A growth-addicted system that collapses if it stops moving.

Human Logic has become like a car without brakes.

3. Nature’s Answer ― Eco Logic

Nature works in the opposite way, guided by three simple yet powerful principles:

Circulation: Even death nourishes new life.

Coexistence: Different species share time and space for mutual prosperity.

Autonomy: Self-organizing balance without external control.

This Eco Logic has sustained life on Earth for millions of years. Only humans have broken it, creating today’s crises.

4. Salim ― The Core Value of K-Logic

‘Salim’ is a uniquely Korean word.

Everyday meaning: managing a household, making a living.

Philosophical meaning: “to save and sustain life” — raising children, caring for neighbors, and forests purifying the air are all acts of Salim.

Cultural meaning: Korea has practiced Salim collectively. The Gold-Collecting Campaign during the 1997 Asian Financial Crisis and the Saemaul Movement are extended forms of Salim.

Economic meaning: Until now, Salim has been invisible in the market. Care, ecosystems, and community efforts were not translated into economic value.

K-Logic elevates Salim into a new market value.
It makes Salim a visible asset, where those who sustain life become the true “wealthy.”

5. K-Logic ― A New Operating System for Society

K-Logic is not just a philosophy but a shift in the operating system of society.

Centering Salim: Life-sustaining activities prioritized over pure profit.

Redirection of Desire: From conspicuous consumption to Salim Premium consumption.

New Social Recognition: From the “rich in property” to the rich in Salim.

Circular and Coexistent Systems: Designing for zero waste and regenerative cycles.

Inclusive Transition: Ensuring no vulnerable group is excluded.

6. Mechanisms to Turn Salim into Assets

① MCC (Mini Carbon Credit)

Micro carbon reduction activities by individuals and companies are quantified as assets.

Example: Reducing one ton of CO₂ from car use → issued as MCC → traded in the market.

② VDC (Voluntarily Determined Contribution)

A complement to NDC (Nationally Determined Contribution).

Individuals, companies, and local communities voluntarily set their own reduction targets.

Example: “Our town will reduce 100 tons this year” → verified and converted into MCC → rewarded with incentives.

This is a citizen- and community-led climate action system beyond state-driven policies.

③ Salim Premium NFT

Community Salim activities (plastic collection, forest restoration, food waste reduction) turned into digital assets.

Not “luxury for display,” but ethical and ecological premium assets.

Connects global investors and supporters, recognizing Salim as a legitimate asset class.

7. Salim Capitalism ― A New Economic Paradigm

The ultimate vision of K-Logic is Salim Capitalism.

Wealth redefined: Not by money or real estate, but by Salim value.

Corporate strategy: Building ESG trust capital through MCC.

Individual pride: Achieving VDC goals and receiving recognition and rewards.

Community sustainability: Linked globally through Salim Premium NFT.

Salim Capitalism does not suppress desire. Instead, it redirects desire toward sustaining life.
In this new paradigm, the highest premium is no longer a bag — it is a record of saving the Earth.

8. From Korea to the World ― Diffusion Scenario

Phase 1: Pilot projects in Korean municipalities and companies using MCC and VDC.

Phase 2: Joint projects with ASEAN partners (e.g., Salim Village in Indonesia).

Phase 3: VDC adopted as a formal agenda item at COP climate negotiations.

Final Phase: Salim Capitalism spreads as a global standard.

Korea, having uniquely experienced compressed industrialization, democratization, and informatization, and with a cultural history of collective Salim, is the ideal testbed for civilization transition.

9. Conclusion ― The New Condition for Prosperity

In the 2030s, technology alone will not ensure prosperity.
What humanity needs is a logic shift.

K-Logic is not merely an idea, but:

A practical strategy to turn crisis into opportunity,

A mechanism to transform Salim into new market value,

A civilizational proposal that Korea can share with the world.

The new era of prosperity will be one where Salim itself becomes the premium value.
That is the future K-Logic aims to open.